A quick way to catch up on recent management thinking

Product by:
Harvard Business Review

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On 10 May, 2015
Last modified:10 May, 2015


Creative business thinking on many different topics packaged into one easily accessible book.

HBR’s 10 Must Reads 2015 provides a handy way for the busy business leader to get an update on new ideas and academic thinking from the past two years on management issues. The featured writers and their ideas are:

  • Julian Birkinshaw, on the dangers of importing new management ideas without thinking through their applicability in the particular context of your organization
  • Clayton Christensen and Devek van Bever, on how unhelpful scarcity-thinking is causing corporate reluctance to invest in market-creating innovations
  • Daniel Goleman, on the need for leaders to cultivate a balance in their attention between inward focus, focus on others, and focus outward
  • Roger Martin, on the need to keep strategy uncomfortable, taking risks and facing the unknown, rather than creating detailed risk-reducing grand plans which are ultimately useless
  • Tarun Khanna, on how and why management best practices in one country are often inappropriate in another country
  • Patty McCord, on the high-trust HR policies used by Netflix, involving management through honest communication and common sense
  • W Chan Kim and Renée Mauborgne, on using the Leadership Canvas analytic tool to discover activities which leaders should eliminate, reduce, raise or create in order to increase employee engagement
  • Marc de Swaan Arons, Frank van den Driest and Keith Weed, on the rapidly changing landscape for marketers, with success now requiring the use of customer insight to deliver rich customer experience
  • Michael Mankins, Chris Brahm and Gregory Caimi, on the importance of managing an organization’s time as carefully as its capital
  • David Garvin, on how the rigorous use of measurement and data underlies a number of management practices at Google
  • Claudio Fernández-Aráoz, on the need to focus on potential, rather than just competencies, when selecting the best employees for ever-changing business environments

Not all of the advice given will be relevant to all business environments, but if you have only a limited amount of time to absorb some challenging and useful ideas, reading this book is a good way to do it.

Creative business thinking on many different topics packaged into one easily accessible book.

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